September's Leadership Development Topic: "BYOB (Build Your Own Brand): How to Create & Maintain a Reputable Personal Brand"
Whether we think about it or not, we have a personal brand. Our personal brands are essentially the reputations that precede us. And if we are not controlling the narrative, someone else is pulling the strings, which could impact the people we attract, the opportunities we are offered, and even our ability to be impactful leaders. That’s why personal branding matters. When we are confident in who we are and where we’d like to go, we can more easily align with the people and places meant to help get us there. Likewise, if you’d like to be more purposeful towards your personal brand, please join us for BYOB (Build Your Own Brand) presented by Dwaynia Wilkerson of Prose & Pens.
Key Takeaways:
· How to develop an authentic personal identity
· How to establish a presence that attracts and influences
· How to build sincere connections
Dwaynia Wilkerson Biography
Dwaynia Wilkerson is the founder of Prose & Pens, which provides ghostwriting services and writing and communications workshops. Through this work, she has had the pleasure of working with entrepreneurs and leaders across a range of industries. One thing she enjoys most about her work is that no two clients are the same and each offers a distinctly meaningful experience.
Although Dwaynia has no official hobbies, she has been going on about running a half-marathon for years, and most recently decided she’d like to play tennis. No attempts have been made at either. Instead, she committed to pickleball lessons, which are going minimally well. Other than that, she enjoys spending time with family and friends, fresh flowers, reading, and learning new things.
As business owners, we're constantly making decisions that impact growth - but too often, we're making them without the financial visibility to know what's really driving profitability. At InSight Strategic Solutions, we partner with business owners to turn financials into a strategic decision-making tool. We help leaders understand where their profits are coming from, improve cash flow, build meaningful dashboards, and create financial strategies that support sustainable growth. Whether you're navigating rapid growth, improving profitability, or simply looking for greater confidence in your numbers, let’s connect!
Save the Dates for 2026:
Save the date for the next WEDC Leadership Development Luncheon.
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